IAFF Affiliate Awards 2015

- Best Social Media Campaign
- Best Affiliate Social Media Video
- Best Blog, Opinion, or Editorial
- Best Online Initiative or Campaign
- Best Affiliate Publication (Circulation More than 1,000)
- Best Affiliate Publication (Circulation Less than 1,000)
- Best Community Outreach/Education Campaign
- Best Affiliate Special One-Time Publication or Project
- Best Affiliate Public Relations or Political Campaign
- Outside The Box

First Place
“Clearcreek Fire Fighters Santa Watch Campaign”
Produced by Pete Richison, James Gabbard, Sam Long, Luke Drury, Matt Lalich, Jason Jeffers, and Robert Lantman
Submitted by Clearcreek, OH Local 4207
Clearcreek, OH Local 4207 produced a video series of fire fighters talking to Santa Claus via radio as he approached the area. The series was part of a public outreach campaign used to gain a larger following for the local’s Facebook page and to build goodwill towards fire fighters. Within a few hours, the video series received thousands of views – and the local gained several hundred new Facebook fans.

Second Place
“Yes on Prop D Campaign”
Produced by National City, CA Local 2744
Submitted by National City, CA Local 2744
National City Local 2744 lef efforts among labor groups to keep a one-cent tax initiative to prevent massive layoffs. The Proposition passed with a 68 percent vote, extending the tax for 20 years.

Honorable Mention
“You Are Not Alone”
Produced by Daniel Sundahl
Submitted by Leduc, AB Local 4739
This image depicts a fire fighter struggling with his emotions after working a car accident that claimed the life of a little girl. The image was posted on social media pages to help raise awareness for post-traumatic stress. The image started a public discussion and generated widespread media interest.


Honorable Mention
“Washington, DC Local 36 (Twitter: @IAFF36)”
Produced by Washington, DC Local 36
Submitted by Washington, DC Local 36
Washington, DC Local 36 has an active presence featuring effective and assertive public outreach on Twitter to highlight issues important to their members and the public.
Best Affiliate Social Media Video

First Place
“CPF Firevision: Police and Fire Training Together””
Produced by California Professional Firefighters
Submitted by California Professional Firefighters
This sophisticated video production shows fire fighters and police training together in an active shooter scenario based on events at the U. S. Navy shipyard in Washington, DC in 2013.

Second Place
“Faces of Firefighter Layoffs”
Produced by Dave Yolinksy
Submitted by Long Beach, NY Local 287
Great message and storytelling by Long Beach Local 287 to urge city residents to attend city council meetings supporting fire fighters in the face of proposed budget cuts.

Honorable Mention
“IAFF Nashville Local 140: Operation Warm 2014”
Produced by Mark Young, Samuel Cowden, Austin Harrison and Chelsea Kempchinsky
Submitted by Nashville, TN Local 140
This heartwarming video shows Nashville fire fighters can be depended on to serve their community beyond an emergency. For the past three years, Local 140 members have provided an American-made, warm winter coat to needy children. This video was produced to boost corporate participation and to show fire fighters’ commitment to their community.

Honorable Mention
“Stockton Fire Departmnent 2014 Year in Review”
Produced by Stockton, CA Local 456
Submitted by Stockton, CA Local 456
This video uses an interesting “old-time” stylistic theme to highlight the work fire fighters perform daily.

Honorable Mention
“Close the Door”
Produced by Samantha Hoffman
Submitted by Barrie, ON Local 1753
In a catchy video with fire safety lyrics sung to the tune of the Christmas holiday classic, “Let it Snow,” fire fighters thank the staff of nursing and healthcare facilities for familiarizing themselves with fire safety plans and conducting fire drills.
Best Blog, Opinion, or Editorial

First Place
“Right to Work”
Produced by Seattle, WA Local 27 Labor Commmittee
Submitted by Seattle, WA Local 27
Like a rock, this article is solid in its opposition to right-to-work legislation. The author blends together passion and knowledge to make a persuasive statement about an important issue for all IAFF members.

Second Place Tie
“Why Officers Need to Stay Current”
Produced by Jim Spell, Fire Rescue 1
Submitted by Vail, CO Local 4138
The writer makes a strong case for fire fighters to keep their skills and certifications current in an ever-changing technological society – or run the risk of getting left behind.
Best Online Initiative or Campaign

First Place
“Through Our Eyes Video Series”
Produced by Jason Frattini
Submitted by East Pointe, MI 1561
In a time when public tax dollars are stretched thin, East Pointe Local 1561 created an exciting social media video that shows the value of fire fighters and paramedics to their community.

Second Place
“PFFN Flipboard Newsletter”
Produced by Professional Fire Fighters of Nevada
Submitted by Professional Fire Fighters of Nevada
The state Affiliate uses Flipboard, social news magazine platform, to spotlight news and events from locals across the state.
Best Affiliate Publication (Circulation More than 1,000)

First Place
THE WATCH
Produced by Fairfax County, VA Local 2068
Submitted by Fairfax County, VA Local 2068
This quartely newsletter is eye catching and has useful content and nice layout


Second Place
Professional Fire Fighters of Arizona E-Newsletter
Produced by Bryan Jeffries
Submitted by Professional Fire Fighter of Arizona
The e-newsletter does a good job of educating members on statewide issues and local events, and also encourages cmaraderie among members.


Honorable Mention
The California Professional Firefighter
Produced by California Professional Firefighters
Submitted by California Professional Firefighters
The California Professional Firefighter helps more than 30,000 CPF members to stay up to date on issues affecting their lives and livelihood.
Best Affiliate Publication (Circulation Less than 1,000)

FIRST PLACE
“Responding to Your Emergencies Since 1882”
Produced by Winnipeg, MB Local 867
Submitted by Winnipeg, MB Local 867
Local 867 highlights its 132-year history in the community, including testimonials and commercials that show the contributions made by the fire department and Local 867 members.

Best Community Outreach/Education Campaign

First Place
“Clear to Respond”
Produced by Samantha Hoffman
Submitted by Barrie, ON Local 1753
This biweekly, live talk show sponsored by the Barrie Fire and Emergency Service Department educates Barrie residents with safety information and provides a behind-the-scenes look at operations. Listeners can call in and ask questions as well, strengthening further the bond between fire fighters and their communities.

Second Place
“Check Your Seats in the Heat X2”
Produced by Las Vegas, NV Local 1285 and Henderson, NV Local 1883
Submitted by Las Vegas, NV Local 1285 and Henderson, NV Local 1883
Las Vegas, NV Local 1285 collaborated with Henderson, NV Local 1883 for a public outreach campaign designed to prevent adults from neglecting children and pets in their vehicles during the hot summer months.

Honorable Mention
“Safe Night”
Produced by Derek Silva
Submitted by Providence, RI Local 799
This unique campaign featured fire fighters helping citizens get home safely on New Year’s Eve. Providence Local 799 provided free rides to citizens and used social media to spread the word.

Honorable Mention
“Palm Beach County Yellow Dot Program”
Produced by Tara Cardoso, Doug McGlynn, Pete Wallwork and Drew Reyburn
Submitted by Palm Beach County, FL Local 2928
The Yellow Dot program is a creative public safety campaign developed by Palm Beach Local 2928 to help motorists in case of a medical emergency on the roadway. Car owners place a yellow sticker in the back car window and medical information (pertaining to ailments and medications) in the glove compartment.

Honorable Mention
“Cleveland Christmas Toy Drive”
Produced by Brian Webb and Dave Barrett
Submitted by Cleveland, OH Local 93
Cleveland fire fighters make a difference in the lives of needy children by sponsoring a toy drive during the Christmas holiday season.
Best Affiliate Special One-Time Publication or Project

First Place
“Strength Through Solidarity”
Produced by California Professional Firefighters
Submitted by California Professional Firefighters
This beautiful publication details the 75-year history of the California Professional Firefighters (CPF) from its founding through modern day. More than 400 copies were distributed at CPF’s 75th anniversary convention.

Second Place
“The ABCs of Swimming Pool Safety”
Produced by John Deyoe
Submitted by Corona, CA Local 3757
This public service announcement raises awareness about the dangers of childhood drownings and provides safety tipes to parents on how to avoid tragedy.

Honorable Mention
“Local 27 Calendar”
Produced by Seattle, WA Local 27
Submitted by Seattle, WA Local 27
This colorful calendar is a useful resource for Seattle Local 27 members and shows fire fighters working hard and serving their community.

Honorable Mention
“An Open Letter to the People of Los Angeles”
Produced by Jimmy Blackman, Jessica Tarman-Nassour and Irma Pomposo
Submitted by Los Angeles City, CA Local 112
With staffing levels reaching an all-time low, Los Angeles City Local 112 published a full-page newspaper advertisement explaining the public safety risks of not having enough personnel to serve the community. The ads were printed to coincide with the release of the city budget.
Best Affiliate Public Relations or Political Campaign

First Place
“No on 487”
Produced by United Phoenix Fire Fighters Local 493, Javelina Consulting, E-18 Media and Liebowitz Solo
Submitted by Phoenix, AZ Local 493
Phoenix Local 493 fire fighters defeated Proposition 487, an ill-conceived proposal that, if passed, would have ended the city’s employee pension system for new hires and replaced it with a risky 401(k) plan, as well as ended death and disability benefits for fire fighters. The victory was a big one for Phoenix fire fighters with 57 percent of voters rejecting the measure.

Second Place Tie
“Albany Firefighters Save Ladder 1”
Produced by Albany, NY Local 2007 and Corning Place Communications
Submitted by Albany, NY Local 2007
In an effort to close a $16 million budget gap, the mayor of Albany proposed eliminating Ladder 1 truck from the city’s South End station. Albany fire fighters produced a multifaceted public relations campaign using social media, traditional media and government relations to save Ladder 1. The mayor and union agreed to keep Ladder 1 running through contractual and operational changes, yielding a $1.2 million savings that called for new fire department staff.

Second Place Tie
“Electioneering 101”
Produced by Hamilton County, IN Local 4416
Submitted by Hamilton County, IN Local 4416
Hamilton, IN Local 4416 produced an effective video training more than 100 LKocal 4416 members on the dos and don’ts of working at election polls.

Honorable Mention
“Supplying Aid to Victims Emergency”
Produced by California Professional Firefighters
Submitted by California Professional Firefighters
The California Professional Firefighters (CPF) organized news conferences and used social media in key markets to gain exposure for its new Supplying Aid to Victims of Emergency (SAVE) program to give frontline fire fighters the ability to provide assistance to victims of fire and natural disaster in the form of $100 gift cards.

Honorable Mention
“Responding to Your Emergency Since 1882”
Produced by Jordan Hinchey, Spot On Creative Media
Submitted by Winnipeg, MB Local 867
Winnipeg Local 867 produced three 15-second video advertisements showing fire fighters hard at work responding to medical calls, fire and rescue and other incidents. The ads were featured during intermission of Winnipeg Jets hockey games and were seen by nearly 750,000 decision makers in downtown Winnipeg. The local also produced a Winnipeg Jets magnet with fire fighter branding.

Honorable Mention
“Coats for Kids Campaign”
Produced by Professional Fire Fighters of Nevada
Submitted by Professional Fire Fighters of Nevada
This statewide IAFF campaign provided impovershied children in Nevada with a brand-new American-made coats. Nearly a dozen IAFF locals participated and donated coats to multiple schools.
Outside The Box

First Place
“Children’s Ultimate Fire Fighter Obstacle Course”
Produced by Fairfax County, VA Local 2068
Submitted by Fairfax County, VA Local 2068
Fairfax County Local 2068 fire fighters developed a children’s version of a fire fighter obstacle course with several stations replicating the work of fire fighters, including carrying a fire hose and climbing a ladder. The course, fire fighter gear, test and event signage were all extensively branded with the IAFF and Fairfax County Fire Fighters and Paramedics logos.


Second Place
“Soapbox Car”
Produced by Seattle, WA Local 27
Submitted by Seattle, WA Local 27
Seattle Local 27 members designed and built a human-powered “soapbox car” fire apparatus to compete in the annual Red Bull Soapbox National Race in Seattle in 2014. Thousands of people attend the event, which helped the local expand its public outreach in the community
