{"id":82830,"date":"2019-08-12T16:27:53","date_gmt":"2019-08-12T20:27:53","guid":{"rendered":"https:\/\/www.iaff.org\/academie-de-formation-en-communication-cta\/"},"modified":"2026-05-19T13:40:50","modified_gmt":"2026-05-19T17:40:50","slug":"academie-de-formation-en-communication-cta","status":"publish","type":"page","link":"https:\/\/www.iaff.org\/fr-ca\/academie-de-formation-en-communication-cta\/","title":{"rendered":"Formation en communication"},"content":{"rendered":"<section\n\t class=\"secondary-hero align wp-block-acf-secondary-hero\" id=\"secondary-hero_block_2708d11bfee4cefea8725caf38a331ac\">\n\t\n<header\n\tclass=\"w-full u-bg-full-width px-[22px] md:ps-bleed md:pe-0 py-[60px] bg-smoke-5 text-black u-has-rivets u-rivets-dark\"\n\tdata-theme=\"gray\"\n>\n\t<div class=\"flex flex-col !px-0 !max-w-[1440px] w-full lg:!ps-indent\">\n\t\t<div class=\"border-t-[6px] w-full my-0 flex flex-col md:flex-row gap-x-[62px] gap-y-[22px] border-red\">\n\t\t\t\t\t\t\t<div class=\"relative grid md:order-last md:w-1\/2 overflow-hidden place-items-center aspect-[157\/105]\">\n\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-1200x800.jpg\" class=\"absolute object-cover min-w-full h-full\" alt=\"\" srcset=\"https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-1200x800.jpg 1200w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-300x200.jpg 300w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-1024x683.jpg 1024w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-768x512.jpg 768w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-1536x1024.jpg 1536w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-2048x1365.jpg 2048w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-240x160.jpg 240w, https:\/\/www.iaff.org\/wp-content\/uploads\/2024\/02\/ALTS23_Tuesday_0630-1215x810.jpg 1215w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"w-full md:w-1\/2 md:py-[45px]\">\n\t\t\t\t<div class=\"max-w-[600px] flex flex-col gap-[22px]\">\n\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"has-[.u-halftone-shadow--dark]:mb-divider has-[.u-halftone-shadow--light]:mb-divider\">\n\t\t\t\t\t\t\t<span class=\"inline-flex text-heading-200 u-halftone-shadow--dark\">\n\t\t\t\t\t\t\t\tFormation en communication\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-body-300 font-sans\">\n\t\t\t\t\t\t\t<p>L\u2019IAFF offre une formation en communication pour aider les membres \u00e0 devenir de plus forts d\u00e9fenseurs du syndicat et du service d\u2019incendie. Gr\u00e2ce \u00e0 des cours d\u2019introduction et avanc\u00e9s, les participants acqui\u00e8rent des comp\u00e9tences pratiques qu\u2019ils peuvent appliquer imm\u00e9diatement dans le travail de leur section locale. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t\t\t<\/div>\n<\/header>\n<\/section>\n<section\n\t class=\"page-blocks iaff-page-blocks align wp-block-acf-page-blocks\" id=\"page-blocks_block_ceb9426998e4dc300986298c9bbfdcb7\">\n\t<div class=\"acf-innerblocks-container\">\n<section\n\t class=\"secondary-navigation-manual u-bg-full-width bg-smoke\/5 align wp-block-acf-secondary-navigation-manual\" id=\"secondary-navigation-manual_block_b4f76f277cce29b7c79f285e34c8ca7b\">\n\t<details class=\"iaff-secondary-navigation\" open>\n\t<summary class=\"flex cursor-pointer u-bg-full-width\">\n\t\t\t\t\t<h2 class=\"text-heading-400 bg-main-bg-overlay text-black inline-flex items-center gap-x-[14px] h-full !ps-0 py-[34px] !pe-10\">\n\t\t\t\t<span>Dans la pr\u00e9sente section<\/span>\n\t\t\t<\/h2>\n\t\t\t<\/summary>\n\t<div class=\"py-10 md:ps-12 md:pe-10 grid grid-cols-1 md:grid-cols-2 lg:grid-cols-3 gap-[30px]\">\n\t\t<!-- Renders the same as core\/button with a specific style -->\n\t<div>\n\t\t\t\t\t<a\n\t\t\t\tclass=\"inline-flex gap-[16px] items-center text-inherit text-button-300 leading-6 cursor-pointer decoration-transparent underline underline-offset-2 transition-colors duration-hover hocus-visible:decoration-current\"\n\t\t\t\t\t\t\t\t\thref=\"#intro\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t<span>\n\t\t\t\t\tFormation d\u2019introduction\t\t\t\t<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" fill=\"none\" viewBox=\"0 0 15 15\"><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-width=\"2\" d=\"M11.6347 7.49976L1 7.49976\"\/><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-width=\"2\" d=\"M7.31445 2.13138L12.7061 7.50014L7.31445 12.8689\"\/><\/svg>\t\t\t<\/a>\n\t\t\t<\/div>\n<!-- Renders the same as core\/button with a specific style -->\n\t<div>\n\t\t\t\t\t<a\n\t\t\t\tclass=\"inline-flex gap-[16px] items-center text-inherit text-button-300 leading-6 cursor-pointer decoration-transparent underline underline-offset-2 transition-colors duration-hover hocus-visible:decoration-current\"\n\t\t\t\t\t\t\t\t\thref=\"#advanced\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t<span>\n\t\t\t\t\tFormation avanc\u00e9e\t\t\t\t<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" fill=\"none\" viewBox=\"0 0 15 15\"><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-width=\"2\" d=\"M11.6347 7.49976L1 7.49976\"\/><path stroke=\"currentColor\" stroke-linecap=\"square\" stroke-width=\"2\" d=\"M7.31445 2.13138L12.7061 7.50014L7.31445 12.8689\"\/><\/svg>\t\t\t<\/a>\n\t\t\t<\/div>\n\t<\/div>\n<\/details>\n<\/section>\n\n\n<div class=\"wp-block-paragraph \">\n<p><\/p>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"intro\"><strong>FORMATION D\u2019INTRODUCTION \u00c0 LA COMMUNICATION<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Commencez par les bases<\/strong><\/h4>\n\n\n<div class=\"wp-block-paragraph \">\n<p>Nos cours d\u2019introduction \u00e0 la communication enseignent aux membres comment parler avec impact, \u00e9crire avec clart\u00e9 et repr\u00e9senter le syndicat avec confiance. Ces s\u00e9ances sont con\u00e7ues pour d\u00e9couvrir des nouvelles en communications ou pour d\u00e9velopper leurs comp\u00e9tences en prise de parole en public, relations avec les m\u00e9dias, strat\u00e9gie num\u00e9rique et messagerie interne. <\/p>\n<\/div>\n\n<div class=\"wp-block-paragraph \">\n<p>Les cours sont offerts :<\/p>\n<\/div>\n\n<div class=\"wp-block-list\">\n<ul class=\"wp-block-list\">\n<li>Chaque ann\u00e9e au <em><a href=\"https:\/\/www.iaff.org\/fr-ca\/efforcez-vous\/\" target=\"_blank\" data-type=\"page\" data-id=\"109427\" rel=\"noreferrer noopener\">Sommet Strive for Excellence<\/a><\/em><\/li>\n\n\n\n<li>P\u00e9riodiquement en ligne tout au long de l\u2019ann\u00e9e<\/li>\n<\/ul>\n<\/div>\n\n<div class=\"wp-block-paragraph \">\n<p>Certificat d\u2019ach\u00e8vement :<\/p>\n<\/div>\n\n<div class=\"wp-block-paragraph \">\n<p>Les membres qui compl\u00e8tent toutes les sessions requises recevront un certificat et deviendront admissibles \u00e0 postuler \u00e0 l\u2019Acad\u00e9mie avanc\u00e9e de formation en communications de l\u2019IAFF.<\/p>\n<\/div>\n<\/div><\/section>\n<section\n\t class=\"page-blocks iaff-page-blocks align wp-block-acf-page-blocks\" id=\"page-blocks_block_ceb9426998e4dc300986298c9bbfdcb7\">\n\t<div class=\"acf-innerblocks-container\">\n<section\n\t class=\"section-header mb-10 align wp-block-acf-section-header\" id=\"section-header_block_6f5cf746ffbcbf30045f31221d03d8bf\">\n\t<div class=\"\">\n\t<div class=\"flex flex-col md:flex-row justify-between max-w-content gap-x-8 md:items-end flex-wrap\">\n\t\t<h2 class=\"text-heading-200 pb-[2px]\">\n\t\t\tCours\t\t<\/h2>\n\n\t\t\t\t\t<div class=\"md:order-last w-full\">\n\t\t\t\t\n\t<hr class=\"h-[6px] text-red border-red bg-red w-full my-0\" role=\"presentation\"\/>\n\n\t<div class=\"h-divider w-full bg-halftone-divider bg-right\"><\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n<\/div>\n<\/section>\n\n\n<div class=\"wp-block-paragraph \">\n<p>Des cours en ligne seront ajout\u00e9s au fur et \u00e0 mesure qu\u2019ils seront disponibles tout au long de l\u2019ann\u00e9e.<\/p>\n<\/div>\n<\/div><\/section>\n<section\n\t class=\"page-blocks iaff-page-blocks align wp-block-acf-page-blocks\" id=\"page-blocks_block_ceb9426998e4dc300986298c9bbfdcb7\">\n\t<div class=\"acf-innerblocks-container\">\n<section\n\t class=\"card-grid pt-5 align wp-block-acf-card-grid\" id=\"card-grid_block_d4cf2ac1cf2ae4f5adc1dd5ca9c4f3c2\">\n\t\n\t<div class=\"iaff-card-grid md:px-indent\">\n\t\t\t\t<div class=\"acf-innerblocks-container\">\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_4536657290426efa5dfe29c65877c00d\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tEfficacit\u00e9 aliment\u00e9e par l\u2019IA pour votre syndicat\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tCet atelier explore comment l\u2019IA peut renforcer les communications syndicales\r\nen simplifiant la recherche, en r\u00e9digeant\r\ndes propositions et en cr\u00e9ant des messages clairs et authentiques pour les membres.\r\nGr\u00e2ce aux outils d\u2019IA, les dirigeants peuvent \u00e9laborer de meilleures consignes, assurer l\u2019originalit\u00e9 et offrir des communications plus efficaces tout en prot\u00e9geant la vie priv\u00e9e et l\u2019\u00e9thique.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_789325407124d16e0209cc4efd8d168d\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tCommunications pour les leaders locaux\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tD\u00e9couvrez comment un engagement interne efficace et une sensibilisation externe renforcent les syndicats, gr\u00e2ce \u00e0 des strat\u00e9gies de communication pratiques, des exemples concrets de sections locales \u00e0 succ\u00e8s, et des commentaires d\u2019experts sur vos outils et plans actuels.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_616377587786d1eca108c638d813b345\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tCommunication de crise\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tUne r\u00e9ponse efficace aux crises est essentielle \u00e0 la mission et cet atelier \u00e9quipe les pompiers et les leaders syndicaux d\u2019outils et de strat\u00e9gies pratiques pour g\u00e9rer les crises, prot\u00e9ger les membres et pr\u00e9server la r\u00e9putation de leur syndicat.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_fce868564b77fbab6dde487806b0fe5f\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tIntroduction \u00e0 la publicit\u00e9 num\u00e9rique\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tCette session d\u2019introduction explique les m\u00e9dias num\u00e9riques, le g\u00e9ociblage et la publicit\u00e9 num\u00e9rique, en expliquant comment les habitants locaux peuvent utiliser efficacement la publicit\u00e9 traditionnelle et en ligne tout en comprenant \u00e0 la fois les opportunit\u00e9s et les risques de chacune.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_87e291a7ea06b1609b864d75ccf5935d\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tIntroduction au travail avec les m\u00e9dias\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\u00c0 travers des exemples concrets et des meilleures pratiques, cette s\u00e9ance montre comment b\u00e2tir des relations solides avec les m\u00e9dias, g\u00e9rer les entrevues avec confiance et promouvoir efficacement le message de votre section locale.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_036d38e89fe8542b23f0ce9d975192ac\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tCommunications politiques\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tElle se concentre sur la cr\u00e9ation de messages persuasifs qui influencent les politiques, fa\u00e7onnent l\u2019opinion publique et permettent aux dirigeants syndicaux de provoquer des changements significatifs pour leurs membres et leurs communaut\u00e9s.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_93aef1bbf3931be37268aa80e58222f2\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tPrise de parole en public\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tCette s\u00e9ance interactive d\u00e9veloppe la confiance et les comp\u00e9tences pratiques en prise de parole en public pour vous aider \u00e0 transmettre des messages clairs et convaincants et \u00e0 d\u00e9fendre efficacement vos membres lors de r\u00e9unions, rassemblements et n\u00e9gociations.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_d7daf40604b2f5a7b662b6d401233078\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tTournage et montage de vid\u00e9o mobile\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tCet atelier enseigne les bases du tournage et du montage de vid\u00e9os de qualit\u00e9 professionnelle sur t\u00e9l\u00e9phone intelligent, couvrant la narration, le cadrage, l\u2019audio, l\u2019\u00e9clairage et des outils simples pour cr\u00e9er du contenu social engageant.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_491bf29a29156d19c471aba9b82f657c\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tLes m\u00e9dias sociaux en 2026\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tLes m\u00e9dias sociaux \u00e9voluent rapidement. Ce cours aide les dirigeants de l\u2019IAFF \u00e0 comprendre ce qui fonctionne actuellement sur les grandes plateformes, \u00e0 cr\u00e9er un engagement authentique, \u00e0 s\u2019adapter aux changements d\u2019algorithmes et \u00e0 g\u00e9rer efficacement le contenu dans un contexte en rapide \u00e9volution. \t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n\n<article\n\t class=\"course-card align wp-block-acf-course-card\" id=\"course-card_block_affbac03f9e47a02de735a7041b4792b\">\n\t<div class=\"p-0 flex flex-col w-full h-full group\">\t<div class=\"bg-halftone-dark p-3 min-h-divider w-full grid place-items-center\"><\/div>\n\t<div class=\"relative px-10 py-9 bg-smoke\/5 text-body-500 flex flex-col gap-card-gap flex-1\">\n\t\t\t\t\t<h4 class=\"text-heading-400-serif\">\n\t\t\t\tRenforcer votre marque et votre message\t\t\t<\/h4>\n\t\t\t\t<div class=\"flex flex-col gap-5 justify-between text-body-500 flex-1\">\n\t\t\t<div class=\"flex flex-col gap-card-gap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- Duration styled as a subhead -->\n\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\tCe cours montre comment les sections locales peuvent renforcer leur image au sein du syndicat et dans la communaut\u00e9 en utilisant des strat\u00e9gies pratiques de marketing et de communication pour engager, motiver et mobiliser les membres.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<\/div><\/article>\n\n<\/div>\t<\/div>\n\n\t\n<\/section>\n\n\n<div class=\"wp-block-paragraph \">\n<p><\/p>\n<\/div>\n<\/div><\/section>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default mt-8 mb-6\"\/>\n<section\n\t class=\"page-blocks iaff-page-blocks align wp-block-acf-page-blocks\" id=\"page-blocks_block_ceb9426998e4dc300986298c9bbfdcb7\">\n\t<div class=\"acf-innerblocks-container\">\n\n<h3 class=\"wp-block-heading\" id=\"advanced\">ACAD\u00c9MIE AVANC\u00c9E DE FORMATION EN COMMUNICATIONS<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Faites passer vos comp\u00e9tences au niveau sup\u00e9rieur<\/strong><\/h4>\n\n\n<div class=\"wp-block-paragraph \">\n<p>Cette acad\u00e9mie pratique s\u2019adresse aux membres de l\u2019IAFF qui ont compl\u00e9t\u00e9 la voie d\u2019introduction (ou ont particip\u00e9 \u00e0 la CTA avant 2026). Pendant trois jours intensifs, les participants apprennent \u00e0 contr\u00f4ler le r\u00e9cit, \u00e0 diriger en p\u00e9riode de crise et \u00e0 d\u00e9ployer des campagnes puissantes dans les m\u00e9dias, la politique et les plateformes num\u00e9riques. <\/p>\n<\/div>\n\n<div class=\"wp-block-paragraph \">\n<p>La p\u00e9riode de candidature pour l\u2019Acad\u00e9mie avanc\u00e9e de formation en communications 2026 est termin\u00e9e.<\/p>\n<\/div>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_searchwp_excluded":"","inline_featured_image":false,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":""},"class_list":["post-82830","page","type-page","status-publish","hentry"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/pages\/82830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/comments?post=82830"}],"version-history":[{"count":7,"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/pages\/82830\/revisions"}],"predecessor-version":[{"id":125870,"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/pages\/82830\/revisions\/125870"}],"wp:attachment":[{"href":"https:\/\/www.iaff.org\/fr-ca\/wp-json\/wp\/v2\/media?parent=82830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}